Nan Li (李楠)
linan@mail.sufe.edu.cn
Room 321
College of Business A
100 Wudong Road
Shanghai 200433, China
I am an Associate Professor of Marketing at the College of Business, Shanghai University of Finance and Economics.
Research interest
Quantitative marketing; Empirical industrial organization; Digital platform; Demand spillover; Causal inference; Structural model; Entertainment and high-tech industry.